What is a WordPress Agency?
A WordPress agency is a collective of digital professionals who specialize in using the WordPress platform to create, manage, and optimize websites.
It’s a hive of activity, buzzing with:
- designers,
- senior web developers,
- content creators and copywriters,
- SEO specialists,
- back-end and front-end development specialists,
- and project managers.
They are all working in harmony towards a common goal – to deliver top-notch, custom WordPress websites. They may have a decade of experience and expertise or even more, which is seen in their portfolio and case studies with present and past clients.
The structure of a WordPress agency is akin to a well-oiled machine. Each cog, or team member, plays a crucial role.
Designers create visually appealing and user-friendly interfaces, developers bring those designs to life with robust functionality, content creators fill the WordPress site with engaging and SEO-friendly content, and project managers ensure everything runs smoothly and on schedule.
As you can see, the services offered by a WordPress agency are as diverse as the team itself.
From custom web design to theme and plugin customization, SEO, content marketing, social media management, and more. They’re a trusted source for all things WordPress, providing comprehensive solutions that cater to every aspect of a website’s lifecycle.
What is a WordPress Designer?
A WordPress designer is an individual who specializes in crafting visually appealing and user-friendly website designs using the WordPress platform.
Top WordPress designers are the artists of the digital world, using their creative flair and technical skills to paint a picture that captures a brand’s essence and resonates with its target audience.
The role of a new WordPress designer is multifaceted. They’re responsible for every centimeter of your web, as well as for creating the visual layout of a website, including:
- color scheme,
- typography,
- images,
- and overall visual design aesthetic.
They also need to ensure the design is user-friendly, providing a seamless and amazing customer experience that guides visitors through the site with ease.
In addition to perfectly meeting the design and functionality, a great WordPress developer must have in-depth knowledge of front-end programming languages and also create custom WordPress themes, ensuring the design aligns with the site. They may also work closely with a developer to ensure the design translates well into code and with a content creator to ensure the design complements the site’s content.
In essence, a WordPress designer is a one-man band in the orchestra of website creation. They play a vital role, but they’re just one piece of the puzzle. You can hire WordPress developers if your budget is small and you don’t have high needs.
For a symphony of services that covers every aspect of a website’s lifecycle, a WordPress agency is the conductor that brings it all together.
What about Freelance WordPress Designers?
Freelance designers can be a viable option for specific projects or small businesses.
These experienced WordPress contractors also bring their in-depth knowledge of WordPress themes and plugins to create customized designs tailored to your needs. They don’t necessarily have a strong background in development but are able to provide pixel-perfect layouts, site speed, design, and functionality specifications.
However, relying solely on freelance designers may limit the scope of services available, as they typically specialize in some aspects of website building rather than offering a comprehensive range of web development and optimization solutions.
Therefore, you should first check their job descriptions and qualifications to be sure of what they can offer you.
On the other hand, even the best freelance WordPress designers can’t handle as many tasks as the whole agency. Therefore, in our opinion, it’s a better decision to choose a professional WordPress company.
After all, WordPress agency provides a team of experts who excel in various areas. Their design experts have extra communication skills and experience. They can, for example, offer a holistic approach to website development and ensure WordPress administration, API integrations, automation, seamless design, functionality, WordPress plugin development, and optimization.
9 Reasons Why a WordPress Agency is Better Than a Top WordPress Developer
With their collective expertise and resources, a WordPress agency is the best choice for businesses seeking:
✅ the highest level of professionalism,
✅ comprehensive services,
✅ and long-term support for their WordPress websites.
But if you still are not sure if you want to hire a WordPress agency, a freelancer, or a WordPress web developer specializing in WordPress design, read our list, where we contain 9 reasons why you should bet on an agency dedicated to WordPress web development.
#1 Access to a Team of Experts
With a WordPress agency, you’re not just hiring one person – you’re hiring a whole team. This team comprises experts in various fields, from web design aesthetics and development to SEO, custom theme development, and content marketing. It’s like having an orchestra at your disposal, ready to play a symphony that resonates with your brand’s vision.
Each member brings their unique expertise to the table, creating a harmonious blend of skill sets that can tackle any challenge. But when hiring a WordPress designer or freelancer, you may not have such comprehensive support.
#2 Scalability
WordPress agencies have the capacity to handle projects of all sizes. As your business expands, they can ramp up their services to match your growing needs. It’s like having a magic beanstalk that grows with you, reaching new heights as your business flourishes.
They’re equipped to handle the increasing complexity that comes with growth, ensuring your website evolves with your business.
#3 Comprehensive Services
WordPress agencies offer more than just web design. They’re a jack-of-all-trades, providing a wide array of services, from SEO to content marketing to social media management. It’s like having a Swiss Army knife in your pocket, ready to tackle any challenge that comes your way.
This comprehensive approach ensures all aspects of your website are optimized and working in harmony.
#4 Project Management
With a WordPress agency, you get a dedicated project manager who keeps everything running smoothly. They’re the captain of the ship, steering your development project toward success while keeping you informed every step of the way. They coordinate the team, manage timelines, ensure client satisfaction, and if your vision is realized to the fullest.
#5 Reliable Support and Maintenance
WordPress agencies often provide ongoing support and maintenance services. Thanks to these services, you can create attractive site and make sure it’s mobile-friendly. They’re your safety net, ready to catch any issues that arise and keep your website running smoothly. This means you can focus on your business, knowing your website is in good hands.
#6 Greater Accountability
WordPress agencies are often more accountable than individual designers. They’re a reliable partner, committed to delivering high-quality work and meeting your project’s deadlines. With a reputation to uphold, they strive for excellence in every project.
#7 Faster Project Completion
Thanks to their larger teams, WordPress agencies can complete projects faster than individual designers. It’s like having a pit crew at a car race, working together to get you back on the track as quickly as possible. This means your website can start generating results sooner.
#8 Experience with a Variety of Industries
WordPress agencies often have experience working with a wide range of industries. They’re like a chameleon, able to adapt their services to fit your specific industry’s needs. This breadth of experience allows them to create a website that truly reflects your industry and target audience.
#9 Cost-Effectiveness
While hiring an agency might seem more expensive upfront, it can be more cost-effective in the long run. They’re an investment, providing value for money by delivering a range of services under one roof. This not only saves you the cost of hiring multiple professionals but also ensures a cohesive approach to your website.
We Can Help You Here at Fooz
At Fooz Agency, we specialize in helping companies navigate the world of WordPress with ease and efficiency.
Our team of experts has a focus on human-centered design. We are adept at managing all aspects of WordPress projects, from development, including initial design and ongoing site maintenance, to support. We understand that every company has unique needs and goals, and we tailor our services to meet these specific requirements.
Whether you’re looking for professional help in creating or launching a new website or even looking to optimize an existing one, we provide a comprehensive suite of services that can help your business thrive in the digital landscape. With our extensive industry experience and commitment to excellence, Fooz Agency is the reliable partner you need to make your WordPress projects a resounding success.
Check out our case studies and see how we can help you.
Hire Custom WordPress Development Agency
Choosing a WordPress agency over an individual designer can offer numerous benefits, from access to a team of experts to reliable support and maintenance. They’re a comprehensive service provider, offering comprehensive services that can adapt to your business’s growing needs.
In the grand scheme of things, hiring the best WordPress agency over an individual designer can be likened to choosing a symphony over a solo performance. The harmonious blend of diverse skills, comprehensive services, and scalable solutions provided by an agency can create a masterpiece that resonates with your brand’s vision and propels your business toward success.
So now, when you know all points of view, you’re ready to choose the right fit for you!
Try out Fooz and deliver user-friendly websites that perfectly meet your needs!
Frequently Asked Questions (FAQs)
#1 What services do WordPress agencies offer that individual designers do not?
WordPress agencies offer a wide array of services, from well-versed web design and development to ongoing site maintenance, SEO, and copywriting. Their services are all-inclusive, ready to tackle any challenge that comes your way.
#2 How can a WordPress agency scale with my business?
As your business expands, a WordPress agency can ramp up its services to match your growing needs. They’re like a magic beanstalk, growing with you as your business reaches new heights.
#3 What is the benefit of having a dedicated project manager for my WordPress project?
A dedicated project manager for CMS like WordPress keeps your project running smoothly, steering it toward success while keeping you informed every step of the way.
#4 How can hiring a WordPress agency be more cost-effective than hiring an individual designer?
While hiring an agency might seem more expensive upfront, it can be more cost-effective in the long run. They’re an investment, providing value for money by delivering a range of services under one roof.
#5 What industries do WordPress agencies typically have experience with?
WordPress agencies often have experience working with a wide range of industries. They’re like a chameleon, able to adapt their services to fit your specific industry’s needs.
Michał Kaźmierczak
Founder & Ceo
